Customer Relationship Management Archives | Vistage Research Center Resource for Business Leadership, Coaching, and CEOs Tue, 01 Oct 2024 23:15:22 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.5 141323424 Why your business needs CRM — and 4 ways it will boost your sales & marketing /research-center/customer-engagement/20210316-crm-benefits/?utm_source=rss&utm_medium=rss&utm_campaign=20210316-crm-benefits /research-center/customer-engagement/20210316-crm-benefits/#respond Tue, 16 Mar 2021 18:26:00 +0000 /research-center/?p=37662 As we navigate through the 2020s, all companies must look to technology for efficiency gains. Why? Because labor is expensive and not scalable while certain technologies provide increased efficiency AND better end results. Having said that, not all technologies are...

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Winning initiatives for faster growth /research-center/customer-engagement/sales/20180301-winning-initiatives-faster-growth/?utm_source=rss&utm_medium=rss&utm_campaign=20180301-winning-initiatives-faster-growth /research-center/customer-engagement/sales/20180301-winning-initiatives-faster-growth/#respond Thu, 01 Mar 2018 18:00:29 +0000 /research-center/?p=22739 Looking for rapid business growth? Research tells us that there are three power points that drive growth. Boost your strategies behind customer engagement, sales and marketing, and you have a handle on winning initiatives for rapid growth. Take a look...

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Three factors for a winning customer referral program /research-center/customer-engagement/sales/20171207-three-factors-winning-customer-referral-program/?utm_source=rss&utm_medium=rss&utm_campaign=20171207-three-factors-winning-customer-referral-program /research-center/customer-engagement/sales/20171207-three-factors-winning-customer-referral-program/#respond Wed, 06 Dec 2017 10:00:21 +0000 /research-center/?p=22552 Customer referrals are a key strategy for high-growth small and midsize businesses (SMBs) according to a recent Vistage Research study on customer engagement. Our study of 1,352 SMB CEOs found that high-growth businesses — defined as companies with double-digit revenue...

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Build a winning customer referral program /research-center/customer-engagement/20171129-customer-referral-program-22522/?utm_source=rss&utm_medium=rss&utm_campaign=20171129-customer-referral-program-22522 /research-center/customer-engagement/20171129-customer-referral-program-22522/#respond Wed, 29 Nov 2017 10:00:00 +0000 /research-center/?p=22522 What is the best way to grow your customer base?  CEOs of small and midsize businesses rank customer referrals as one of the most effective ways to grow customers, according to a Vistage Research study. But most SMBs aren’t realizing...

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Customer growth decisions for the SMB CEO /research-center/customer-engagement/20171102-customer-growth-decisions-smb-ceo/?utm_source=rss&utm_medium=rss&utm_campaign=20171102-customer-growth-decisions-smb-ceo /research-center/customer-engagement/20171102-customer-growth-decisions-smb-ceo/#respond Thu, 02 Nov 2017 17:00:30 +0000 /research-center/?p=22483 The time is now. Rarely have economic factors aligned to create a growth environment like we see today. Historically low unemployment, record low interest rates and inflation that barely causes a ripple are all drivers to a surge in small...

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Customer growth: Decisions for SMB CEOs [research] /research-center/customer-engagement/20171010-22403-customer-growth-smb-ceos/?utm_source=rss&utm_medium=rss&utm_campaign=20171010-22403-customer-growth-smb-ceos /research-center/customer-engagement/20171010-22403-customer-growth-smb-ceos/#respond Tue, 10 Oct 2017 15:50:28 +0000 /research-center/?p=22403 Decisions related to business growth Growing your customer base: it’s the central goal of most businesses. What do high-growth small and midsize businesses do differently when it comes to engaging customers? Vistage Research sought to answer that question in a...

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The major growth decisions facing CEOs [research] /research-center/customer-engagement/20170920-22328/?utm_source=rss&utm_medium=rss&utm_campaign=20170920-22328 /research-center/customer-engagement/20170920-22328/#respond Thu, 21 Sep 2017 23:00:01 +0000 /research-center/?p=22328 Navigating a company’s growth decisions  is the core of any CEO’s skill set. How can we grow? Who should we hire? Where should we invest? They are all interconnected and the growth of your business depends on all of them...

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